Delightful board book with high contrast illustrations and touchy-feely patches specially designed to appeal to the very young. Each picture has a simple description that will help babies learn to associate words and pictures.

The Baby's Very First Word Books are incredibly popular and are now expanding into the concertina format. This visually striking book folds out to create a learning scene and also stands upright.

These first milestone books entrance baby, introduce concepts, encourage a love of reading - and offer photo opportunities!

This adorable book is full of rhyming questions for little children to answer by looking at and talking about the charming illustrations. A lovely way to encourage young children to talk and form sentences, and a delightful book to enjoy together.

A delightful mini boxed set containing four titles from the popular Baby’s Very First Black & White series: Animals, Going Out, Babies and Faces. Each book features high-contrast black and white illustrations specially designed for babies to focus on.

Is Gregory riding the carousel, or spinning on a teacup? Find him having fun at the fair!

Gregory is hiding among the chimpanzees and the lions and the snakes on a jungle expedition!

Zooming on a rocket, catching falling stars – play hide-and-seek with Gregory on his outer space adventure!

Skis, snow, and sleds … can you find Gregory playing on the wintry mountain?

Babies and toddlers will love looking at the bright pictures and running their fingers over the touchy-feely patches in this delightful book. Sit your baby on your lap and guide their hands over the different shapes and textures. Helps very young children develop language and sensory skills as they learn about farmyard life.

Babies and toddlers will love looking at the bright pictures and running their fingers over the touchy-feely patches in this delightful book. Sit your baby on your lap and guide their hands over the different shapes and textures. Helps very young children develop language and sensory skills.

Children will love peeking through the holes in this beautifully illustrated book in search of the elusive little elephant. Die-cut shapes give glimpses of things that turn out to be something altogether different when you turn the page: for example an elephant's trunk turns out to be a snake. Children will love the surprise element of turning the pages until, finally at the last page, the hiding animal is revealed!

Little hands will love pressing the buttons on this bright and colorful board book to hear the tunes of their favorite nursery rhymes. The vibrant, high-contrast illustrations are specially designed to appeal to young children.

You'd better not tickle the crocodile - because it just might growl if you do!

Don't tickle the hippo, or you might make it snort… but that touchy-feely patch is just too tempting!

Don’t tickle the dinosaur… you might make it roar!!

Don't tickle the lion, or you might make it snort… but that touchy-feely patch is just too tempting!

Don't Tickle the Monkey, you might make it chatter… Little ones just won’t be able to resist tickling the touchy-feely patches to hear each animal make a sound in this hilarious novelty book. At the end, readers will find all the animals being noisy at once. An exciting new series for babies and toddlers, from the creators of That’s not my…

Don't tickle the pig or you might make it oink!

You'd better not tickle that polar bear, because it just might growl if you do!

You mustn’t tickle these animals or you might make them laugh… but the touchy-feely patches are just too tempting!

You'd better not tickle the unicorn, because it just might neigh if you do!

First Focus Frieze titles for babies 3+ months are filled with panels of recognizable, high-contrast black and white images and patterns to aid visual development in the early stages. Gently introduce your baby to numbers and first words with these fold-out, stand-up books, perfect for tummy time!

This delightful book has been specially devised to provide very young children with the challenge of something to look for, amusing situations to talk about, and familiar objects to name.

This delightful book has been specially devised to provide very young children with the challenge of something to look for, amusing situations to talk about, and familiar objects to name.

Little children will enjoy making all the different animal noises along with Curly the pig, Rusty the dog, and the other animals from Apple Tree Farm.

This delightful series of board books is aimed at very young children. The text is simple and repetitive. Each page has bright pictures and patches of different textures, designed to develop sensory and language awareness. A perfect gift for babies and toddlers.

This delightful series of board books is aimed at very young children. The text is simple and repetitive. Each page has bright pictures and patches of different textures, designed to develop sensory and language awareness. A perfect gift for babies and toddlers.

There are over 270 familiar words for children to spot and learn in this delightfully illustrated book. Each word is brought to life with a friendly illustration, and grouped into themes including ‘Animals’, ‘At home’, ‘My body’, ‘Bedtime’ and lots more. With sturdy board pages designed to withstand being read time and time again.

Very simple board books with brightly colored, high-contrast illustrations, and holes and finger trails suitable for babies and very young children. With an elastic attachment to attach the book to a stroller or baby gym, meaning it is always on hand to entertain and amuse, and will never get lost.